Smuggled Counterfeit Goods Overrun Zimbabwe Markets

Zimbabwe’s markets are seeing an alarming influx of counterfeit and smuggled goods, including baby formula, soft drinks, detergents, and food items, creating significant health and economic challenges.

A Consumer Protection Commission (CPC) investigation uncovered porous borders and the demand for low-cost alternatives as key factors behind this surge. These goods often contain hazardous substances.

Toxic additives, pathogens, and spoiled ingredients were identified in some smuggled products, raising concerns about foodborne illnesses, allergic reactions, and chronic health risks. Public safety remains at considerable risk.

In Harare’s downtown and Mbare retail spaces, substandard items are repackaged as premium brands. Counterfeit Mazoe Orange Crush and low-grade rice labeled as Mahatma rice are widely sold.

CPC research and public affairs manager Kudakwashe Mudereri confirmed their active involvement in surveillance ahead of a planned anti-smuggling operation to curb this illegal trade.

During the investigation, the CPC noted a troubling increase in counterfeit goods from South Africa, Zambia, Mozambique, and Malawi infiltrating local markets. The products range from drinks to solar panels.

Mudereri expressed concern over the severe impact on local industries. Counterfeit goods undermine the economy, erode consumer trust, and destabilize market dynamics. Job losses and revenue decline are notable consequences.

In hotspots like Mbare, counterfeit products are deceitfully repackaged using misleading labels. Unsuspecting consumers fall victim to these fraudulent practices, losing money and risking their health.

Tuckshops in Harare’s downtown areas are notorious for selling smuggled products like Powerplus drinks, Lactogen baby formula, and soft drinks from neighboring countries, worsening the counterfeit crisis.

Many of these tuckshops are reportedly run by individuals from the Democratic Republic of Congo and Zambia. The CPC has called for further investigations by Zimbabwe’s Immigration Department.

The CPC highlighted several smuggled items: Cerevita and Impilo mealie meal from the DRC, sugar from Malawi, and beverages such as Castle Lite and Minute Maid from South Africa and Zambia.

Mazoe Orange Crush from Zambia and several counterfeit alcohol brands, including Bahama and Hunters, are also part of the growing list of illegal goods swamping the Zimbabwean market.

The unchecked rise in these counterfeit goods threatens consumer safety, damages local production, and raises urgent questions about border security and market regulation. This problem demands immediate attention.

The Zimbabwean public is left grappling with declining product quality and increasing health risks. Authorities face the daunting task of restoring order in markets overwhelmed by substandard goods.

The Zim Bulletin